Become a Brand advocate; engage and influence internal and external relationships. Build, customize and deliver solutions through forums to achieve outcomes in support of the Brand Advertising Annual Plan.
Align and integrate resources across the Brand team, a specified portfolio and other cross-functional Google teams to work towards a specified portfolio’s brand goals and priorities.
Understand internal tools (across insight development, planning, booking and measurement) as well as navigate the different media buying methods to deliver outcomes (direct, agency, trading desk). Build brand capability, by role modeling, coaching and collaborating with peers.
Integrate Google’s product solution suite to make an impact. Align media supply (inventory pools) and demand (buyer expectations) to maximize growth.
Assist the Brand team and Industry Leaders/Heads in strategic planning and forecasting and operational reporting including annual and quarterly account planning and bottoms up forecasting, as well as managing brand pipeline and reporting.
8 years of experience in Advertising Sales, Marketing, Consulting and/or Media.
Experience working across TV Media, Creative and Media Agency dynamics.
Knowledge of traditional and contemporary/online marketing tactics and strategy.
Expertise in brand building.
Effective communication, influencing and relationship-building skills.